Fix your pitch
It’s no secret that as agencies we invest all our time, energy and creativity in our clients. Often our own services and, in particular, the sales cycle and approach, can get left behind. The future of the agency and the work you create is held by potential and future clients. It’s the possible and not to be underestimated.
In this course, we’ll work closely with your team to analyse your current sales approach, documents & capabilities with recommendations on how to refine, hone and scale new business.
3-8 days (depending on agency scale & size)
Via Zoom, F2F or hybrid
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This course zooms out and then in on your pitching process - for an agency it could be to potential clients, for a charity looking to reach corporate donors
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Day 01 / Zoom out
There can be a tendency to think pitch to pitch. Here we’ll zoom out and consider how the sales & business development process is meeting the broader organisational goals and vision
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Day 02 / Zoom in
We’ll review what you have in place to support the perfect pitch from initial prospect to final negotiations - the approach, the materials - how you’re building effectiveness & efficiencies
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Day 03 / Roadmap
We’ll bring all we’ve learnt together in a prioritised roadmap across audiences, products and prospects with a view on investment versus impact & informed goals & KPIs
WHAT’S INCLUDED